NITYA WAKHLU INNOVATIONS
Visual Tools for Learning and Change
Why Go Visual?
We love looking at pictures and we keep saying that they're "worth a thousand words". We are now hearing about the critical role visuals play in powerful communication, creative thinking and real learning. But this is the real world. So we still need to ask ...
WHY SHOULD WE USE VISUALS?
- Visuals engage the right brain. More and more people are losing touch with the intuitive right hemisphere which facilitates our ability to think out of the box, see the big picture and spot new possibilities. Using graphics is an excellent way to boost whole-brained thinking.
- Visuals stir emotions. Emotions makes things stick. Most people never forget the day they earned their first dollar or the day they got married for a good reason - emotions make things stick in your brain. And visuals, especially vivid and humorous ones, stir up emotions.
- Visuals increase attention. Individuals are much more likely to even pay attention to data that has visuals as opposed to data with plain text. And nothing happens unless you first get attention.
- Visuals facilitate better comprehension and retention. Visuals have the power to cut right through the fluff and summarize information in a very powerful and concise manner. This improves comprehension and retention.
- Visuals can influence behavior change. Research shows that visuals which create a positive feeling in a person increase the likelihood of the individuals adherence to what is being communicated.
- Visuals communicate across barriers. Visuals have the power to talk to a large group of people with diverse cultural backgrounds and educational levels.
- Visuals facilitate group dialogue. Visuals can encompass the views and feelings of a large number of people on a single sheet of paper. This helps them see the interconnections in their dialogue and move from 'Me' to 'We'.
- Visuals shake up the learning experience. Using visual tools makes the learning environment creative, engaging and much more fun.
